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Ticker:GMCR
Company Name: Green Mountain Coffee Roasters, Inc.

Business Overview from 10-K filing for Green Mountain Coffee Roasters, Inc.:

Green Mountain Coffee Roasters, Inc. (the "Company" or "Green Mountain Coffee") is a leader in the specialty coffee industry. We sell over 100 coffee selections through a coordinated multi-channel distribution network in our wholesale and consumer direct operations. This distribution network is designed to maximize brand recognition and product availability. The majority of Green Mountain Coffee's revenue is derived from over 8,000 wholesale customer accounts located primarily in the Eastern United States. The wholesale operation serves supermarket, specialty food store, convenience store, food service, hotel, restaurant, university, travel and office coffee service customers. Wholesale customers resell the coffee in whole bean or ground form for home consumption and/or brew and sell coffee beverages at their place of business. The Company Green Mountain Coffee is a Delaware corporation formed in July 1993.     

View the full GMCR chart at Wikinvest

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